Soap, Sweat, and Smog — How Often Should You Really Wash Your Face?

Jul 25th 2025 11:32pm EDT

STORY AT-A-GLANCE The “caveman method” is a viral TikTok trend that involves skipping all skincare, including water, to let your untouched skin restore its natural balance While the skin is naturally self-regulating, its design evolved in a world without air pollutants, cosmetic residues, or synthetic chemicals. Today, a simple rinse or gentle cleanse helps reduce […]

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