In Hoc Signo Vinces

Mar 27th 2026 1:32am EDT

“Behind this sign, you will conquer…” but what about ring-around-the-collar? In the 1980s, a major brand launched a new advertising campaign for their washing machine detergent. It ended a previously unarticulated problem, ring-around-the-collar, which apparently involves soap and dirt deposits ending up in the necks of shirts. Not only is that unsightly, but it conveys […]

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